What is the ticker symbol for Better Choice?

Better Choice trades under the ticker BTTR on AMEX.

What sector does Better Choice operate in?

Better Choice is classified in the Consumer Defensive sector (Packaged Foods industry).

How can PortView help analyze BTTR in a portfolio?

PortView shows BTTR's weight in your portfolio, its contribution to return and risk, sector exposure, indirect exposure through ETFs you own, and correlation with your other holdings.

Better Choice (BTTR) Stock Analysis

AMEXConsumer DefensivePackaged Foods

$2.12+8.72%

1-year price historyRange $1.51 – $6.35

52-week range$2.12

$1.45$7.15

What Better Choice does

Better Choice Company Inc. (BTTR) operates as a dedicated animal health and wellness enterprise. The company offers an extensive selection of products for dogs, cats, and their owners, spanning naturally formulated kibble and canned foods, freeze-dried raw dog foods and treats, and even vegan options for dogs. Beyond nutrition, their portfolio also includes various oral care solutions, dietary supplements, toppers, dental products, chews, and grooming essentials. These offerings are brought to market under the well-known Halo and TruDog brand names. Better Choice Company Inc. distributes its merchandise through its own online platforms, various online retailers, and specialized pet stores. With a global presence, the company conducts business in the United States, Canada, China, and broader Asia. Founded in 1986 and headquartered in Tampa, Florida, the firm rebranded to Better Choice Company Inc. on March 11, 2019, having previously operated as Sports Endurance, Inc.

Key metrics

Market cap

$5.13M

P/E (TTM)

-21.20

EPS (TTM)

$-0.10

Beta

0.74

Dividend yield

3.14%

Revenue / share

$-3.28

50-day avg

$1.77

200-day avg

$2.15

52-week high

$7.15

52-week low

$1.45

CEO

Kent Cunningham

ETFs linked to BTTR

Broad-market and Consumer Defensive sector ETFs an investor holding Better Choice is often also exposed to. Open an ETF page to see its actual top holdings.

SPY — SPDR S&P 500 ETF Trust VOO — Vanguard S&P 500 ETF QQQ — Invesco QQQ Trust VTI — Vanguard Total Stock Market ETF

PortView Portfolio Insights

PortView analyzes how BTTR fits your actual portfolio — position weight, portfolio concentration, unrealized gain/loss, contribution to return, sector exposure, indirect exposure through the ETFs you hold, and correlation with your other holdings. Connect a portfolio to see your personalized figures; PortView never shows another user's private holdings.

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Frequently asked questions

What is the ticker symbol for Better Choice?: Better Choice trades under the ticker BTTR on AMEX.
Which exchange is BTTR listed on?: BTTR is listed on AMEX.
What sector does Better Choice operate in?: Better Choice is classified in the Consumer Defensive sector (Packaged Foods industry).
How can PortView help analyze BTTR in a portfolio?: PortView shows BTTR's weight in your portfolio, its contribution to return and risk, sector exposure, indirect exposure through ETFs you own, and correlation with your other holdings.

The information provided by PortView is for informational and educational purposes only and does not constitute investment advice. Market data may be delayed. Past performance does not guarantee future results.